Lions and tiger and bears oh my or Web content and resumes and marketing…

I have to apologize to my readers for not posting recently.  I am busy busy busy, but that’s a good thing.  I’ve been hard at work with some new projects, including working with some new content writing and resume clients as well as developing a marketing strategy for my writing and editing business.  This is all good.

RésuméSo let’s talk about resumes for a minute.  Does yours paint a true picture of you or are you using the same boilerplate language from years past?  If it’s stale, now’s the time to review and revise.  Even if you’re currently not in the market for a job, it never hurts to keep yours updated.  If it’s been over a year since you’ve looked at yours, it’s probably time to ask yourself some questions.

  • Have I had any new training or participated in relevant workshops?
  • Have I joined any community organizations?
  • Have I participated in new activities in my community or within my industry?
  • Have I really ever defined exactly what I do in my current job or prior positions?

By answering these questions, you take the first step in making sure your resume is the best it can be.  Remember today it’s not only about listing prior employers and job experience (boring!) , but about presenting yourself in a way that highlights  your skill set and what you bring to the table in comparison to others.  You’ve got to  “stand out.”  You may be competing with hundreds of other applicants.  And even if you’re not in the market today, you never know what’s around the corner, especially in this economy.  So be prepared!

It’s also a good idea to reformat your resume.  The old way of the date on the left is just that — old!   And add some style.  An example might be a shadow box that highlights your areas of expertise using keywords that are easily scanned by today’s HR software programs. There are plenty of great resources both online and in print to help you design the perfect resume.  And if you get really stuck, think about consulting a professional resume writer.  A good one is worth every penny.

And last, but not least, remember that your resume is a great online marketing tool to use on the social network.  Resume reviewers are going to the social sites to find you so make sure that what they find is all good. Social sites are fine, but in my humble opinion if you’re not on LinkedIn, you’re at a disadvantage.  It’s a great way to network with colleagues, past and present, that help you stay connected.  Be sure that your new resume is mirrored by your LinkedIn profile.    LinkedIn Groups are also a tremendous asset you can use to see what others in your field are doing and how they’re doing it.  I can’t say enough good things about LinkedIn.  You’ll find me there at this link, and if you’re reading this and we’re not connected, send me an invite as I would love to add you to my list of connections.

There is so much more to say about your resume and how it can help you, but this is at least a start.  I hope to share more with you next week.  Post your questions and comments to me.  I’d love to help!


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8 responses to “Lions and tiger and bears oh my or Web content and resumes and marketing…

  1. Very good advice, especially about keeping your LinkedIn profile up to date.

    • Thanks for your comment, Mike. I hope you visit my blog again. I want to talk about electronic format resumes next as this is so crucial today.

      All the best!

  2. WOW, what a great article! I try to keep my resume updated, especially with my new publications, but it’s always difficult to know how much to include and how much to exclude when so much seems relevant. I look forward to following your posts!

  3. Thanks for your comment Sandra. I agree it is difficult to assess the value added items on our resumes, especially as our careers and experience levels grow.
    Please stop by again!

  4. I’m on again, off again. I try to stay on top of my resume but time seems to fly by without my notice. The good news is I’m diligent with my LinkedIn account and spend a little time every week attempting to build/expand my network.

    Great article and great advice. I’m glad I took the time to visit.

  5. Thanks for your comment, Jermaine. I think, if you keep up with LinkedIn and continue to build a network, you are doing great. Revisiting your resume will follow as time permits.

    Please visit again!

  6. I always have intentions of keeping my resume up to date, but always put it off. Now that I’m on Linkedin maybe I will be more motivated to polish it up.

    I came across your blog on the blogging group on Linkedin and will be back to read more of your posts in the future!

  7. Pingback: Expertise, Key Accomplishments and Keywords | Words Etc Writing – Exploring communication on all levels….